McDONALD'S BOOM BUS

A unique music event to connect millennials around the world. The London leg of this 24 hour global event for McDonalds saw Jessie J take to the stage on a customised London bus. The, not-so-secret, gig was broadcast live on You Tube as Jessie J sang her way around London.

I oversaw the purchase, customisation, design and illustration work that transformed this ordinary London tourist bus into a one-of-a-kind Boom Bus.

Role: Head of Design